Air Jordan 1 Low OG x Travis Scott 'Shy Pink'
The Air Jordan 1 Low OG is the low-cut version of the 1985 icon that started the entire Jordan line, prized for its clean profile and everyday wearability. Travis Scott reimagined it with his now-famous reverse Swoosh, turning the model into one of the most hyped collaborations in sneaker history. The Shy Pink pair extends that line as one half of the limited 'Pink Pack', leaning into softer seasonal tones.
The Shy Pink colourway combines a Muslin and Sail leather base with a premium off-white upper and nubuck vamp. Soft pink lands on the reverse Swoosh, outsole, and branding, with University Red accents across the Cactus Jack and Nike detailing. The result is a clean cream and pink finish that reads versatile and seasonal.
Premium leather and nubuck upper for a luxe, durable build. Travis Scott's signature reverse Swoosh in soft pink for instant recognition. Cactus Jack co-branding on the tongue, heel, and insoles. Air-Sole cushioning in the heel for everyday comfort. Durable rubber cupsole outsole for reliable traction and all-day wear.
Fit: Runs true to size. We recommend ordering your usual UK size.
Style Code: IQ7604-100
- Standard: £3.99 flat rate, or FREE on orders over £100
- Standard delivery in 2-5 working days
- Express: £5.99 flat rate, delivered in 1-2 working days
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- Returns accepted within 14 days of delivery
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Contact support@hoodlumsuk.com to initiate a return
The Shy Pink AJ1 Low is for sneaker collectors and Travis Scott fans who want a softer, more wearable take on the reverse Swoosh formula. It suits anyone after a limited collaboration that still works as an everyday rotation shoe. The neutral sail and pink palette makes it an easy styling option across casual fits.
The Shy Pink AJ1 Low works with relaxed denim, cargos, or oversized joggers for an everyday rotation piece. The sail and soft pink palette keeps it neutral enough to pair with most colours, while the reverse Swoosh gives any fit an instant talking point.
The Shy Pink sits alongside the rest of Travis Scott's AJ1 Low line, including the Mocha, Black Phantom, and the matching Tropical Pink from the same 'Pink Pack'. Compared to the bolder, red-heavy Tropical Pink, the Shy Pink is the cleaner, cream-based and more versatile of the two. Against standard Air Jordan 1 Lows, the Travis Scott reverse Swoosh and Cactus Jack branding give it significantly higher collector value.
Yes, the Air Jordan 1 Low OG runs true to size. We recommend ordering your usual UK size. The leather upper offers a comfortable, broken-in fit straight out of the box.
The defining detail is the reverse Swoosh, a backwards Nike Swoosh that has become Travis Scott's signature on the model. This Shy Pink pair also carries Cactus Jack co-branding, a heart graphic on the tongue tag, and printed insole detailing.
This pair released in adult unisex sizing. We stock it in UK 7 to UK 11 including half sizes, so it suits a wide range of wearers regardless of gender.
Spot clean with a soft damp cloth and mild soap, paying care to the nubuck panels. Avoid the washing machine and harsh chemicals, and allow them to air dry naturally away from direct heat to protect the leather and soft pink tones.